Wanna know what’s crazy? Business owners notoriously underutilize their email list. They’re missing out on a HUGE opportunity for growth.
This week I chatted with the clever and energetic Tarzan Kay! She might be even more passionate about email marketing than I am. And that’s saying something…
She started as a copywriter and soon discovered the magic of well-written emails. With only 37 people on her email list, she found stunning growth through bi-weekly email marketing.
With thousands of people on her list now, Tarzan works with businesses to help them grow their company and define their brand.
Plus, she has the coolest name ever…
Listen to this week’s episode to catch a bit of her genius!
I am so thrilled about this week’s guest, you guys! She’s the kind of woman who talks the talk and walks the walk.
Before getting into jewelry, Meri Geraldine worked as a sustainability consultant. But after having her daughter, she wanted to be able to work from home. That’s how her jewelry company, Gardens of the Sun, got started.
There aren’t enough conversations about building a sustainable brand in the jewelry industry. Meri is out to change that.
Part of her company vision is to know every part of the supply chain, right down to the people mining and cutting the gems.
She’s traveled all around the world to source her jewelry sustainably and has become a leader in the ethical jewelry movement.
Today, she sat down with me to talk about how the everyday designer can be more conscious and responsible about their sourcing.
Today’s topic is very close to my heart: recession-proofing your business.
If you’ve listened to my story, you know my first business got wiped out by the Great Recession of 2008.
I used to carry a lot of shame about it until a good friend of mine made me see the light. I didn’t fail my business, it got taken down by the recession.
This isn’t something to feel bad about, it’s something to learn from.
But there were some things I could have done to that might have saved my business. Like they say, hindsight is 20/20.
I’m no economist, but things are shifting. Small boutiques are closing down, wholesale is slowing and sales are moving online.
While other business owners scramble to react to these changes, you can prepare in advance and stay calm when chaos hits.
In this episode, I cover six things you can do to proactively protect your biz from the worst-case scenario.
Listen to episode #210 of Thrive by Design to get your all-access pass to How to Recession-Proof Your Business.
I’m beyond stoked about this week’s topic because it's something the Flourish & Thrive Academy community knows all about… FEAR.
Being an entrepreneur by definition pretty much means facing your fears…
Putting yourself out there
Taking risks
Doing things that make you nervous
It's all part of this wild ride we’ve chosen as business owners. We know it can be tough, but we also know it's soooo worth it!
The thing about fear is that it has multiple layers… At its core, fear is designed to protect us. To keep us safe.
But because our innate desire to protect ourselves is so strong, it can end up backfiring and leading to things like procrastination, overwhelm, excuses + self-doubt.
We’re all working on mastering that fine line between pushing our edges and playing it smart. And on this week’s podcast, I had the honor of talking to New York Times bestselling author, Ruth Soukup about her incredible journey of overcoming fear and using it to fuel her success.
Ruth’s book, Do It Scared is a guide to understanding what’s really behind the fear that’s holding you back – and transforming that fear into power and action!
In the episode, she takes us through the 7 types of fear, what’s really behind them, and what we can do to overcome and create a life we really love. Ruth’s story is truly inspiring and you won’t want to miss what she has to say!
Listen to episode #209 of Thrive by Design to get your all-access pass to How to Find the Courage to Face Your Fears and Create a Life You Love with Ruth Soukup.
It’s birthday season here at Flourish & Thrive Academy lately! If you didn’t know, our company is turning 7 this week! And we just passed Robin’s birthday too…
In honor of this huge milestone, Robin and I got together on the podcast this week to chat about what we’ve learned… Both in growing F&TA, as well as our other ventures – and to share our biggest insights with you.
We’re diving into the topic of scaling…
What does it take and how do you do it?
The fact is certain characteristics set apart the brands that make it to multiple 6 figures and above and those that hover around the $50,000 a year mark.
Firstly, if you’re the designer or the visionary in your company, you need to figure out if you are your own bottleneck.
A lot of designers get stuck at this point because they never set up systems. They don’t learn to effectively delegate.
So they can only grow as much as their time allows. And one person can only do so much!
This means letting go of doing everything yourself and stepping up as Chief Visionary Officer…
If you’re ready to overcome this hurdle and learn what Robin and I have discovered about how to scale and grow a successful business, listen to the full episode now!