Does talking about making money in your biz make you squirm a little bit?
It's super hard when you pour yourself into your biz but aren’t making any money. It feels like no matter how amazing your work is, you’re “not good enough.”
I’ve been there, I know…
I have this crazy idea: I want to dust off the old stigma around being a “starving artist” and reframe it to be the “thriving artist” – or jewelry designer! Whatever your creative passion is, YOU CAN make money doing what you love!
I’m extroverted so I love to chat and connect with my customers. But really anyone can attract more money to their biz.
Don’t believe me??
A few weeks ago in San Francisco, we invited our SOS members to a 2-day workshop – which was SO. MUCH. FUN!
During the workshop, I challenged the designers to personally text, email, DM or call at least one customer and make a sale.
Not everyone was game at first…
Some designers felt awkward or shy. Others didn’t know who to reach out to or didn’t want to bug people.
BUT, in the end, they totally showed up and came through with HUGE wins.
In just one hour, the designers sitting in that room (there were about 25) brought in over $17,000!
Shut-the-front-door, AMIRIGHT?! So amazing!
And the sales didn’t stop there… By the next day, the total had reached $35,000!
So what if you sent a text, DM or follow-up email asking if a customer would like to check out a piece they commented on? Or suggest a gift for a loved one? Or show them something new you’re working on? Or just asked if they needed help?
What if YOU started that conversation?
All I’m sayin’ is to show up for your customers in a way that actually helps them.
On the podcast today, I talk all about the “dirty” making money in your jewelry biz and it’s called the 75% Rule.