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Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands

I’m your host, Tracy Matthews, Chief Visionary Officer of Flourish & Thrive Academy. After 20+ years in the jewelry industry, I believe you deserve to make money doing what you love, without spending every waking minute doing it. I’ve built two jewelry businesses: one that totally flopped after years of stress and burnout, and then one that I built around MY desired lifestyle, which is still thriving to this day. Both were fueled by equal passion and dedication. The only difference is that I realized your business should be built around your lifestyle, not the other way around. I founded Flourish & Thrive Academy because it’s my mission to help independent jewelry designers and handmade product makers like you build a business that THRIVES in today’s market and aligns with what YOU want. Every week, I’m dedicated to demystifying the secrets of the jewelry industry and teaching you tips and strategies that are working now, so you don’t have to learn the hard way, like I did. My Desired Brand Effect Methodology has helped thousands of jewelry designers and makers build and scale businesses that create financial freedom in their lives. Building a business is a marathon, not a sprint, and you don’t have to do it alone. I’m so happy to be on this journey with you. You can subscribe to the show here and watch every episode on YouTube here. Follow us on Instagram @flourish_thrive or slide into my DMs @tracymatthewsny. Visit flourishthriveacademy.com to learn more about our mission and our high-level coaching programs for dedicated business owners, Laying The Foundation and Momentum. And if you want to learn more about The Desired Brand Effect, I wrote a whole book about it! Read the first chapter for free here. Welcome to the #ThriveTribe, m’dear. I’m always dropping new resources, masterclasses, and opportunities for independent makers, so stay tuned!
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Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands
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Now displaying: 2022
Oct 4, 2022

How Claire Mannheimer creates weeks worth of Instagram Reels content for her jewelry business in just a few hours.

 

Here are the resources mentioned in the show:

Laying The Foundation 👉 https://flourishthriveacademy.com/ltf/ 

The Desired Brand Effect 👉 https://desiredbrandeffect.com/chapter1/ 

Shopify Free Trial 👉 https://flourishthriveacademy.com/shopify

 

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every, single week. 

 

  1. Click here to review the show
  2. Select “Ratings and Reviews” and “Write a Review”
  3. Share your favorite insights and inspirations

 

If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.

 

xo, Tracy Matthews

 

Follow on Instagram:

@tracymatthewsny

@Flourish_Thrive

 

Clubhouse:

@tracymatthews

 

YouTube:

youtube.com/user/FandTAcademy

Sep 29, 2022

Stuck in the friends and family zone? This week we’re talking about a few marketing strategies you can use to grow your audience as a small business owner, no matter what kind of budget you’re working with.

 

Here are the resources mentioned in the show:

Laying The Foundation 👉 https://flourishthriveacademy.com/ltf/ 

The Desired Brand Effect 👉 https://desiredbrandeffect.com/chapter1/ 

Shopify Free Trial 👉 https://flourishthriveacademy.com/shopify 

 

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every, single week. 

 

  1. Click here to review the show
  2. Select “Ratings and Reviews” and “Write a Review”
  3. Share your favorite insights and inspirations

 

If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.

 

xo, Tracy Matthews

 

Follow on Instagram:

@tracymatthewsny

@Flourish_Thrive

 

Clubhouse:

@tracymatthews

 

YouTube:

youtube.com/user/FandTAcademy

Sep 27, 2022

If you’re struggling to get repeat orders in your jewelry business, it might be time to reevaluate the way you’re merchandizing your collections.

 

Here are the resources mentioned in the show:

 

Laying The Foundation 👉 https://flourishthriveacademy.com/ltf/ 

 

The Desired Brand Effect 👉 https://desiredbrandeffect.com/chapter1/ 

 

Shopify Free Trial 👉 https://flourishthriveacademy.com/shopify 

 

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every, single week. 

 

  1. Click here to review the show
  2. Select “Ratings and Reviews” and “Write a Review”
  3. Share your favorite insights and inspirations

 

If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.

 

xo, Tracy Matthews

 

Follow on Instagram:

@tracymatthewsny

@Flourish_Thrive

 

Clubhouse:

@tracymatthews

 

YouTube:

youtube.com/user/FandTAcademy

Sep 22, 2022

There’s a huge difference between the mindsets of people who successfully build thriving businesses and people who struggle continuously to see growth. Here’s what you need to know.

 

Here are the resources mentioned in the show:

Laying The Foundation 👉 https://flourishthriveacademy.com/ltf/ 

The Desired Brand Effect 👉 https://desiredbrandeffect.com/chapter1/ 

Shopify Free Trial 👉 https://flourishthriveacademy.com/shopify 

 

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every, single week. 

 

  1. Click here to review the show
  2. Select “Ratings and Reviews” and “Write a Review”
  3. Share your favorite insights and inspirations

 

If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.

 

xo, Tracy Matthews

 

Follow on Instagram:

@tracymatthewsny

@Flourish_Thrive

 

Clubhouse:

@tracymatthews

 

YouTube:

youtube.com/user/FandTAcademy

Sep 20, 2022

Getting stuck in a sales plateau is often the make-or-break point for many small businesses. And the only way to make it (instead of break it) is through the lens of The Desired Brand Effect.

 

Here are the resources mentioned in the show:

 

Laying The Foundation 👉 https://flourishthriveacademy.com/ltf/ 

The Desired Brand Effect 👉 https://desiredbrandeffect.com/chapter1/ 

Shopify Free Trial 👉 https://flourishthriveacademy.com/shopify 

 

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every, single week. 

 

  1. Click here to review the show
  2. Select “Ratings and Reviews” and “Write a Review”
  3. Share your favorite insights and inspirations

 

If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.

 

xo, Tracy Matthews

 

Follow on Instagram:

@tracymatthewsny

@Flourish_Thrive

 

Clubhouse:

@tracymatthews

 

YouTube:

youtube.com/user/FandTAcademy

Sep 15, 2022

Is it possible to have a thriving jewelry business during an economic downturn? YES. Here’s how Quay Flom keeps her jewelry businesses booming even during the scary economic times.

 

Here are the resources mentioned in the show:

 

Timeless Brand Masterclass 👉 https://flourishthriveacademy.com/timelessbrand/ 

 

Laying the Foundation 👉 https://flourishthriveacademy.com/ltf/ 

 

Follow Quay on Insta 👉 https://instagram.com/quayanndesigns/ 

 

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every, single week. 

 

  1. Click here to review the show
  2. Select “Ratings and Reviews” and “Write a Review”
  3. Share your favorite insights and inspirations

 

If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.

 

xo, Tracy Matthews

 

Follow on Instagram:

@tracymatthewsny

@Flourish_Thrive

 

Clubhouse:

@tracymatthews

 

YouTube:

youtube.com/user/FandTAcademy

Sep 8, 2022

You started something that you’re so passionate about, and you’ve poured your heart into it for a long time, but for some reason your business is starting to burn you into the ground. Let’s talk about how to recover from burnout and step back into the role of the visionary leader your business needs.

 

Here are the resources mentioned in the show:

 

FREE Timeless Brand Masterclass 👉 https://flourishthriveacademy.com/timelessbrand/   

 

The Desired Brand Effect 👉 https://desiredbrandeffect.com/chapter1/ 

 

Resources for Jewelry Designers 👉 https://flourishthriveacademy.com/programs/ 

 

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every, single week. 

 

  1. Click here to review the show
  2. Select “Ratings and Reviews” and “Write a Review”
  3. Share your favorite insights and inspirations

 

If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.

 

xo, Tracy Matthews

 

Follow on Instagram:

@tracymatthewsny

@Flourish_Thrive

 

Clubhouse:

@tracymatthews

 

YouTube:

youtube.com/user/FandTAcademy

Aug 4, 2022

Sarah Hawley, author of Conscious Leadership and founder of Growmotely, shares how to become a conscious leader in your business and build authentic, loyal teams who will be dedicated to your vision.

 

Here are the resources mentioned in the show:

 

Read Conscious Leadership 👉 https://sarahhawley.life/book/ 

 

Check Out Growmotely 👉 https://flourishthriveacademy.com/growmotely 

 

Apply for TYC 👉 https://flourishthriveacademy.com/tyc 

 

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every, single week. 

 

  1. Click here to review the show
  2. Select “Ratings and Reviews” and “Write a Review”
  3. Share your favorite insights and inspirations

 

If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.

 

xo, Tracy Matthews

 

Follow on Instagram:

 

@tracymatthewsny

@Flourish_Thrive

 

Clubhouse:

 

@tracymatthews

 

YouTube:

 

youtube.com/user/FandTAcademy

Aug 2, 2022

How to make online sales the easy way as a busy, independent jewelry designer.

 

Here are the resources mentioned in the show:

 

Apply for TYC 👉 https://flourishthriveacademy.com/tyc 

 

Ramp Up Your Holiday Sales Replay 👉 http://flourishthriveacademy.com/rampup 

 

Read the First Chapter of The Desired Brand Effect 👉 https://desiredbrandeffect.com/chapter1/

 

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every, single week. 

 

  1. Click here to review the show
  2. Select “Ratings and Reviews” and “Write a Review”
  3. Share your favorite insights and inspirations

 

If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.

 

xo, Tracy Matthews

 

Follow on Instagram:

 

@tracymatthewsny

@Flourish_Thrive

 

Clubhouse:

 

@tracymatthews

 

YouTube:

 

youtube.com/user/FandTAcademy

Jul 26, 2022

If you’re scrambling to get everything together at the last minute this holiday season, your marketing is not going to be very effective, and your sales will take a huge hit. Here’s how you can avoid that, from one procrastinator to another.

 

Here are the resources mentioned in the show:

 

TYC Holiday Sales Accelerator 👉 https://flourishthriveacademy.com/tyc 

 

Claire Mannheimer 👉 https://flourishthriveacademy.com/362

 

Brenna McGowan 👉 https://flourishthriveacademy.com/359

 

Quay Flom 👉 https://flourishthriveacademy.com/336

 

Read the First Chapter of The Desired Brand Effect 👉 https://desiredbrandeffect.com/chapter1/ 

 

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every, single week. 

 

  1. Click here to review the show
  2. Select “Ratings and Reviews” and “Write a Review”
  3. Share your favorite insights and inspirations

 

If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.

 

xo, Tracy Matthews

 

Follow on Instagram:

 

@tracymatthewsny

@Flourish_Thrive

 

Clubhouse:

 

@tracymatthews

 

YouTube:

 

youtube.com/user/FandTAcademy

Jul 19, 2022

Momentum student Claire Mannheimer shares her brilliant, “lazy” Reels strategy that grew her Instagram following from 2,500 to 26,000 in just six months and doubled her sales. The best part? She does it all while relaxing on her couch.

 

Here are the resources mentioned in the show:

 

Follow Claire on Instagram 👉 https://instagram.com/adorn.to.rise/ 

 

TYC Holiday Sales Accelerator 👉 https://flourishthriveacademy.com/tyc 

 

Read the First Chapter of The Desired Brand Effect 👉 https://desiredbrandeffect.com/chapter1/ 

 

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every, single week. 

 

  1. Click here to review the show
  2. Select “Ratings and Reviews” and “Write a Review”
  3. Share your favorite insights and inspirations

 

If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.

 

xo, Tracy Matthews

 

Follow on Instagram:

 

@tracymatthewsny

@Flourish_Thrive

 

Clubhouse:

 

@tracymatthews

 

YouTube:

 

youtube.com/user/FandTAcademy

Jul 12, 2022

Momentum Head Coach Lisa Elizondo built a jewelry company selling on TV shopping networks like QVC and HSN. Now, she’s teaching you how to use those same sales strategies to grow your online sales, host successful virtual trunk shows, and become an expert at selling your products in-person.

 

Here are the resources mentioned in the show:

 

TYC Holiday Sales Accelerator 👉 https://flourishthriveacademy.com/tyc 

 

Virtual Trunk Shows Bundle (Retiring Soon!) 👉 https://flourishthriveacademy.com/vts 

 

Momentum Program 👉 https://flourishthriveacademy.com/momentum 

 

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every, single week. 

 

  1. Click here to review the show
  2. Select “Ratings and Reviews” and “Write a Review”
  3. Share your favorite insights and inspirations

 

If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.

 

xo, Tracy Matthews

 

Follow on Instagram:

 

@tracymatthewsny

@Flourish_Thrive

 

Clubhouse:

 

@tracymatthews

 

YouTube:

 

youtube.com/user/FandTAcademy

Jul 5, 2022

If there's anything that the last couple of years has taught us, it's that you should be prepared. In this special episode, my co-founder, Robin Kramer, and I talked about the future of the jewelry industry and how you can stay ahead of the curve. We also shared a ton of tips, strategies, and real-life observations of what jewelry designers and makers who are crushing it are doing in these uncertain times. So if you want to launch and build a thriving jewelry biz even during economic uncertainties, listen to episode 360: The Future of Jewelry 10th Anniversary Episode.

 

Here are the resources mentioned in the show:

 

Apply for TYC Intensive 👉 https://www.flourishthriveacademy.com/tyc/ 

 

Laying the Foundation 👉 https://www.flourishthriveacademy.com/ltf/

 

The Desired Brand Effect Book 👉 https://desiredbrandeffect.com/chapter1/ 

 

Red Boot Consulting with Robin Kramer  👉 https://www.redbootconsulting.com/

 

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every, single week. 

 

  1. Click here to review the show
  2. Select “Ratings and Reviews” and “Write a Review”
  3. Share your favorite insights and inspirations

 

If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.

 

xo, Tracy Matthews

 

Follow on Instagram:

 

@tracymatthewsny

@Flourish_Thrive

 

Clubhouse:

 

@tracymatthews

 

YouTube:

 

youtube.com/user/FandTAcademy

Jun 28, 2022

Copywriter and pre-launch strategist Brenna McGowan on how creating a pre-launch strategy can build anticipation, increase your visibility, and boost sales for your next big promotion.

 

Here are the resources mentioned in the show:

 

Brenna’s Free Cheatsheet 👉 https://brennamcgowan.co/cheatsheet/ 

 

Holiday Sales Accelerator 👉 https://flourishthriveacademy.com/holidayaccelerator 

 

The Desired Brand Effect Book 👉 https://desiredbrandeffect.com/chapter1/ 

 

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every, single week. 

 

  1. Click here to review the show
  2. Select “Ratings and Reviews” and “Write a Review”
  3. Share your favorite insights and inspirations

 

If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.

 

xo, Tracy Matthews

 

Follow on Instagram:

 

@tracymatthewsny

@Flourish_Thrive

 

Clubhouse:

 

@tracymatthews

 

YouTube:

 

youtube.com/user/FandTAcademy

Jun 21, 2022

How to build an email list for your jewelry brand using Etsy - without breaking the rules and getting your shop shut down. An interview with our community manager, Lauren Shaddow.

 

Here are the resources mentioned in the show:

 

Lauren Shaddow 👉 https://www.laurenshaddow.com/ 

 

Supercharge Masterclass 👉 https://flourishthriveacademy.com/supercharge 

 

Book A FREE Strategy Audit 👉 https://www.flourishthriveacademy.com/strategy/ 

 

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every, single week. 

 

  1. Click here to review the show
  2. Select “Ratings and Reviews” and “Write a Review”
  3. Share your favorite insights and inspirations

 

If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.

 

xo, Tracy Matthews

 

Follow on Instagram:

 

@tracymatthewsny

@Flourish_Thrive

 

Clubhouse:

 

@tracymatthews

 

YouTube:

 

youtube.com/user/FandTAcademy

Jun 16, 2022

It’s no secret that we’re in the middle of an economic downturn. Prices are going up, wages are stagnating, and your dollar doesn’t stretch as far as it used to. You may feel uncertain about the future of your small jewelry business, but you don’t have to let that uncertainty control you. Here’s what you can do now to protect your creativity and your biz when it feels like the world is ending (even though it’s not).

 

Here are the resources mentioned in the show:

 

Supercharge Your Online Sales Masterclass 👉 https://flourishthriveacademy.com/supercharge 

 

Desired Brand Effect Book 👉 https://desiredbrandeffect.com/ 

 

Resources For Jewelry Designers 👉 http://flourishthriveacademy.com/programs 

 

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every, single week. 

 

  1. Click here to review the show
  2. Select “Ratings and Reviews” and “Write a Review”
  3. Share your favorite insights and inspirations

 

If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.

 

xo, Tracy Matthews

 

Follow on Instagram:

 

@tracymatthewsny

@Flourish_Thrive

 

Clubhouse:

 

@tracymatthews

 

YouTube:

 

youtube.com/user/FandTAcademy

Jun 14, 2022

Summer is a notoriously slow season for most jewelry designers, but it doesn’t have to be. Follow these 5 simple steps to get some extra cash flowing in your biz during the sunny months.

 

Here are the resources mentioned in the show:

 

Supercharge Your Online Sales Masterclass 👉 https://flourishthriveacademy.com/supercharge

 

The Desired Brand Effect Book 👉 https://desiredbrandeffect.com/chapter1/ 

 

Shopify FREE Trial 👉 https://flourishthriveacademy.com/shopify 

 

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every, single week. 

 

  1. Click here to review the show
  2. Select “Ratings and Reviews” and “Write a Review”
  3. Share your favorite insights and inspirations

 

If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.

 

xo, Tracy Matthews

 

Follow on Instagram:

 

@tracymatthewsny

@Flourish_Thrive

 

Clubhouse:

 

@tracymatthews

 

YouTube:

 

youtube.com/user/FandTAcademy

Jun 7, 2022
Jane Paradis left her job as Senior VP of Marketing at Lilly Pulitzer to start Jane Win Jewelry. She shares her story of transitioning from the corporate life to entrepreneurship and building a wildly successful jewelry business from the ground up.

 

Here are the resources mentioned in the show:

 

Jane Win Jewelry 👉 https://janewin.com/ 

 

Need help with your biz? Book a FREE Strategy Audit 👉 https://flourishthriveacademy.com/strategy 

 

The Desired Brand Effect Book 👉 https://desiredbrandeffect.com/ 

 

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every, single week. 

 

  1. Click here to review the show
  2. Select “Ratings and Reviews” and “Write a Review”
  3. Share your favorite insights and inspirations

 

If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.

 

xo, Tracy Matthews

 

Follow on Instagram:

 

@tracymatthewsny

@Flourish_Thrive

 

Clubhouse:

 

@tracymatthews

 

YouTube:

 

youtube.com/user/FandTAcademy

May 31, 2022
Now is the time to start planning your holiday PR strategy. Veteran design publicist Nora Wolf, of Wolf PR and Wolf Craft, talks through the basics of how to pitch your products to holiday gift guides in a way that will actually get your brand noticed.   

Here are the resources mentioned in the show:

 

Nora’s Holiday PR Workshop - June 7 👉 http://flourishthriveacademy.com/holidaypr 

 

Wolf Craft 👉 https://wolf-craft.com/ 

 

Resources for Jewelry Designers 👉 https://www.flourishthriveacademy.com/programs/ 

 

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every, single week. 

 

  1. Click here to review the show
  2. Select “Ratings and Reviews” and “Write a Review”
  3. Share your favorite insights and inspirations

 

If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.

 

xo, Tracy Matthews

 

Follow on Instagram:

 

@tracymatthewsny

@Flourish_Thrive

 

Clubhouse:

 

@tracymatthews

 

YouTube:

 

youtube.com/user/FandTAcademy

May 26, 2022
Marissa Hess is the founder of OSO Design Lab and one of our incredible Laying the Foundation students. She’s been designing jewelry with her husband for the last four years and together they’ve built a successful side hustle. Now, they’re ready to take it to the next level. In this live coaching session, we strategize the best way to turn her side hustle into a full-time creative business that actually pays the bills.  

Here are the resources mentioned in the show:

 

Follow Marissa on IG 👉 https://www.instagram.com/osodesignlab/

 

Apply for a FREE Strategy Audit 👉 https://www.flourishthriveacademy.com/strategy/

 

Laying the Foundation 👉 https://www.flourishthriveacademy.com/ltf/

 

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every, single week. 

 

  1. Click here to review the show
  2. Select “Ratings and Reviews” and “Write a Review”
  3. Share your favorite insights and inspirations

 

If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.

 

xo, Tracy Matthews

 

Follow on Instagram:

 

@tracymatthewsny

@Flourish_Thrive

 

Clubhouse:

 

@tracymatthews

 

YouTube:

 

youtube.com/user/FandTAcademy

May 17, 2022
Phillip Stutts identified three distinct buyer personas as a result of his cutting-edge 2022 market research with Win Big Media. I’m breaking down each persona and discussing how you can use his research to make informed marketing decisions for your jewelry brand.

 

Here are the resources mentioned in the show:

 

Amy Porterfield & Phillip Stutts Interview 👉 https://www.amyporterfield.com/2022/04/bonusepisode/

 

Tracy’s Birthday Freebie 👉 https://flourishthriveacademy.com/birthday

 

Shopify Free Trial 👉 https://flourishthriveacademy.com/shopify

 

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every, single week. 

 

  1. Click here to review the show
  2. Select “Ratings and Reviews” and “Write a Review”
  3. Share your favorite insights and inspirations

 

If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.

 

xo, Tracy Matthews

 

Follow on Instagram:

 

@tracymatthewsny

@Flourish_Thrive

 

Clubhouse:

 

@tracymatthews

 

YouTube:

 

youtube.com/user/FandTAcademy

May 10, 2022

In this Thrive By Design episode, expert jewelry storyteller Siobhan Maher reveals her creative process for crafting powerful and persuasive stories that captivate your audience's attention and help you stand out in a saturated market. Whether you're an independent designer wanting to increase sales or just looking to connect more with customers, this podcast will give you the tools you need to share your story in a way that engages and inspires your audience.


You’ll discover:

  • How to authentically connect with your audience through your brand story
  • The SECRET of storytelling that makes selling a lot easier
  • The hallmarks of good brand storytelling

Here are the resources mentioned in the show:

Laying the Foundation 👉 Laying The Foundation

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allow us to continue to deliver valuable content every, single week. 

  1. Click here to review the show
  2. Select “Ratings and Reviews” and “Write a Review”
  3. Share your favorite insights and inspirations

If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.

 

xo, Tracy Matthews

 

Follow on Instagram:

Siobhan Maher’s Official Website
Follow Siobhan Maher on Instagram
Follow Tracy Matthews on Instagram!
Follow Tracy Matthews on Tik Tok!
Laying The Foundation
Momentum Program
The Desired Brand Effect
Free Strategy Audit
Masterclass: An Inside Look at a 7 Figure Jewelry Brand
More Resources for Jewelry Designers 
Facebook
Instagram
youtube.com/user/FandTAcademy

May 3, 2022

Manda Wylde shares her amazing story of overcoming her fear of pricing her jewelry while dealing with a debilitating illness. In this episode of Thrive by Design Podcast, she talks about how she raised her price despite her self-doubt, mixed customer feedback, and personal challenges being diagnosed with a debilitating illness. Her unstoppable creative spirit will inspire you so tune in to this episode!

You’ll discover:

  • Why you have to be brave enough and ask a very vulnerable when talking about pricing to question about pricing
  • How to deal with people’s feedback when you price your collection the RIGHT way
  • How to tell your STORY to highlight the true value of your jewelry collections

Listen to the full episode for this and more. As promised, here are the resources mentioned in the show.

Here are the resources mentioned in the show:

Join the Laying the Foundation 👉 Laying The Foundation

Grab your copy 👉 The Desired Brand Effect

 

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allow us to continue to deliver valuable content every single week. 

 

  1. Click here to review the show
  2. Select “Ratings and Reviews” and “Write a Review”
  3. Share your favorite insights and inspirations

 

If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.

 

xo, Tracy Matthews

 

Follow on Instagram:

Manda Wylde’s Official Website

Follow MandaWylde on Instagram

Follow Tracy Matthews on Instagram!

Follow Tracy Matthews on Tik Tok!

Laying The Foundation

Momentum Program

Free Strategy Audit

Jewelry Brand Makeover Bootcamp

Masterclass: An Inside Look at a 7 Figure Jewelry Brand

More Resources for Jewelry Designers 

Facebook

Instagram



YouTube:

youtube.com/user/FandTAcademy

Apr 26, 2022

Whether you’re a total newbie or in a place where you’re trying to grow, you’ll love this episode of the Thrive by Design Podcast. I walk you through 9 things I wish I would have known in the beginning stages of my jewelry company. So whether you’re starting a business, you’ve been at this for a while, I hope you find some value in these tips. Whether you’ve had a jewelry business for years or you’re just starting your company.

You’ll discover:

  • Why most creative business owners set them up for failure from the start
  • How to put in the right kind of energy at start up that frees up your time later on
  • The ONE thing that will help you overcome price resistance and bargain shoppers

Listen to the full episode for this and more. As promised, here are the resources mentioned in the show.

Here are the resources mentioned in the show:

Laying the Foundation 👉 Laying The Foundation

Join our FREE 👉 Jewelry Brand Makeover Bootcamp

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every, single week. 

  1. Click here to review the show
  2. Select “Ratings and Reviews” and “Write a Review”
  3. Share your favorite insights and inspirations

If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.

 

xo, Tracy Matthews

 

Follow on Instagram:

@tracymatthewsny

@Flourish_Thrive

Facebook

Follow Tracy Matthews on Tik Tok!

Laying The Foundation

Momentum Program

Free Strategy Audit

Jewelry Brand Makeover Bootcamp

Masterclass: An Inside Look at a 7 Figure Jewelry Brand

More Resources for Jewelry Designers 



YouTube:

youtube.com/user/FandTAcademy

Apr 26, 2022

Etsy is a very competitive marketplace for jewelry designers, but they have been on the receiving end of a backlash from sellers as they implement higher fees. Is there a way for sellers to use this price hike to their advantage? Listen to this episode to know the thoughts of Flourish & Thrive Chief Visionary Officer on this controversial event.   Here are the resources mentioned in the show:

 

Laying the Foundation 👉 https://www.flourishthriveacademy.com/ltf/

FREE Strategy Audit 👉 https://www.flourishthriveacademy.com/strategy/


Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every, single week. 

 

  1. Click here to review the show
  2. Select “Ratings and Reviews” and “Write a Review”
  3. Share your favorite insights and inspirations

 

If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.

 

xo, Tracy Matthews

 

Follow on Instagram:

 

@tracymatthewsny

@Flourish_Thrive

 

Clubhouse:

 

@tracymatthews

 

YouTube:

 

youtube.com/user/FandTAcademy

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